Georges Hobeika's Couture Spring 2024 collection, unveiled at Paris Fashion Week, pays homage to the cultural richness of the Arab world and celebrates the brilliance of Arab women.

Set to the tunes of Fairuz's iconic melodies, the collection, crafted by creative directors Georges and Jad Hobeika, sends a message of love for women and their cultural heritage. Drawing inspiration from the nostalgic ambiance of the 1950s to the 1970s, the designs feature playful elements reflecting the warmth of Arab traditions.

The collection incorporates whimsical details, such as coffee cup earrings and backgammon-themed hand embroideries, and showcases oriental-inspired fabrics with intricate embroidery.

Notably, a standout piece is a unique wedding dress, embodying Georges Hobeika's distinctive vision of a bride as an unparalleled masterpiece in royal white attire, reminiscent of carved marble.