US Dutch Palestinian supermodel Gigi Hadid has been named the global ambassador for French luxury fashion brand Rabanne’s new fragrance, Million Gold For Her.

In the campaign photos, Hadid is seen wearing a metallic gold two-piece set, consisting of a skirt and a cropped top made of reflective fabric. In the accompanying campaign video, she also appeared in a black suit.

Her hair was styled in loose waves and her makeup was subtle, emphasizing her blue eyes and neutral-toned lips.

In one of the images, Hadid is pictured holding the oversized perfume bottle for Million Gold For Her.

“Million Gold For Her reminds me of how Rabanne feels as a brand,” Hadid said in a statement. “It is powerful and beautiful, with rose, lavender and a salty mineral musk undertone. I love the balance. I think that a lot of my personality has masculine tinges to it, so I Iike the mix of feminine and masculine elements in a fragrance.”

Hadid took to Instagram to share behind-the-scenes shots of the campaign shoot. 

“The making of the ‘million gold’ commercial was days of trying to keep a straight face through the joy and fun that is dancing with @stephengalloway on set,” she captioned her post. “Feeling golden being the newest ambassador of this iconic fragrance – many, many thanks to my new family at @rabanne and to all who made this week wonderful.” 

One of the photos featured her enjoying lunch on set with the team, which included an Arab meal. The spread consisted of tabbouleh, hummus, batata harra, rolls and fattoush.

This month, Hadid released the Fall 2024 collection for her fashion brand, Guest In Residence. 

The collection includes timeless pieces such as oversized sweaters, cardigans, and tailored knit sets, all made from 100% cashmere. These pieces come in warm, earthy tones and rich autumnal colors, combining functionality with fashion-forward designs that reflect Hadid’s personal style.