Justin Bieber Teams up with Personal Care Company on New Deodorant

Justin Bieber is teaming up with the Unilever-owned Schmidt’s Naturals brand to create a new deodorant, called “Here + Now.”

“Ready for Here + Now…new collab coming this fall with @schmidtsnaturals,” Bieber wote on his Instagram page along with a shirtless photo of himself.

According to the company, the product will be launched in fall 2019, but no specific information on its composition and packaging were yet disclosed.